DETALLE RETO

---

Descripción

Heineken is looking for innovative solutions to quickly recover our post consumer glass packaging from the consumer and return it to our converters or recycling companies creating closed loops and increasing the recycled content. As collection and sorting are key elements to recovery, we are looking for: - Inspiring ways to engage with the consumer to increase the amount of high-quality packaging responsibly disposed. - Create mechanisms for simple, separated, responsible disposal of glass. - Track the reliability and results of this system

Incentivo

Working with Heineken to realize a prototype or pilot. Support and test environment. Probability of a follow-up order, scaling up or lasting cooperation Interesting network of cooperation partners and municipalities.

ODS

Producción y consumo responsable

Palabras clave

Economía circular